As a result, I've resorted to squeezing into my prepregnancy workout gear as much as a pregnant woman can. If you make a purchase using the links included, we may earn commission. this link is to an external site that may or may not meet accessibility guidelines. Having functional workout gear is important, but having more multibillion-dollar companies care for women during the pregnancy journey is a game changer. Nike (M) is a collection of activewear for pregnancy and postpartum. Skip to content. The collection consists of four essentials — a … Summer comes soon but unlike past summers, this season will certainly be different for workers due to COVID-19. To take my time and have that support and feel not alone.”, That’s exactly what Nike hopes to achieve with Nike (M), according to Zolman. The pullover was similarly designed to be breastfeeding-friendly with an open flap that provides the perfect cover for pumping or nursing. Today Nike launched of Nike (M), the brand's first collection of maternity workout clothes. The four styles included in the Nike (M) collection are intended to be your everyday workout essentials: the Swoosh Bra, the Pull Over, the Tank and the One Tight. Earlier this month, Nike announced the launch of its first-ever maternity athletic apparel line: Nike (M). Nike Launched Its First Collection of Maternity Workout Clothes Duration: 00:55 53 mins ago Nike (M) is a collection of activewear for pregnancy and postpartum. In some cases, these cookies involve the processing of your personal data. Their goal? The fabric just grows with you—it felt like it was my skin.”. Shape may receive compensation when you click through and purchase from links contained on The sports bra is a perfect example of how the Nike (M) collection is designed to take you from pregnancy to postpartum. To create something that could be there for all stages of a woman’s athletic life, including motherhood. (Related: Danielle Brooks Designed a Stylish Maternity Capsule with Universal Standard — and We Want Everything), For the collection's accompanying campaign, Nike cast five pregnant and postpartum women to shoot photos of themselves during the coronavirus (COVID-19) pandemic, with the help of a family member or tripod. The ultimate 30-day squat challenge, featuring 12 squats that tighten and tone. Using this digital tool, Nike was able to simulate the fit, drape, and design of the Nike (M) garments at each stage of pregnancy and postpartum. “In the postpartum period, everything is about the baby and nothing’s about ‘How are you feeling? Nike is attempting to take a step in the right direction with the launch of Nike M, the brand’s first ever maternity collection. Please select the topics you're interested in: Would you like to turn on POPSUGAR desktop notifications to get breaking news ASAP? All rights reserved. Plus a rare luxury in workout gear: pockets. There’s no reason why any woman—whether she’s Alex Morgan or the occasional yoga class attendee—should have to hit pause on her workouts during pregnancy (assuming that’s what she wants and it’s cleared by her doctor). How’s your body doing? Despite not selling any dedicated maternity clothes, Lululemon is frequented by pregnant women according to mommy blogs. In fact, most of the time, you'll probably find me half-naked on my Peloton because nothing fits. Spanish Olympic synchronized swimmer, Ona Carbonell was 36 weeks along, and model Jeneil Williams was 39 weeks along. Courtesy of Perri Edwards / Nike. My workout clothes have not only been stretched out to oblivion, but it has also left me pretty uncomfortable during my workouts. “We truly put the same force and power behind this collection that we put behind any of our other big sporting moments,” says Carmen Zolman, senior design director of apparel innovation at Nike and the driving force behind Nike (M). Up to this point, growing a baby bump meant taking a break from Nike clothes — assuming you didn't want to try to make do by sizing up on regular clothes. Try one of these very specific hobbies. Sign up for PureWow to get more daily discoveries sent straight to your inbox. For more information about this processing of personal data, check our, Nike processes information about your visit using cookies to improve site performance, facilitate social media sharing and offer advertising tailored to your interests. With the help of 30 athletes who were either pregnant or post-partum (as well as 150,000 body scans of women from around the world), Nike tested 70 materials till they found the nine palettes and four styles worthy of making the cut. Photo by Cass Bird. Nike (M) includes four staple pieces, each designed to adapt to a woman's needs throughout her pregnancy and postpartum stages. “I’m just really impressed with the fact that Nike is having a maternity line—it’s one of those areas that really wasn’t paid attention to,” says Morgan, who trained throughout her pregnancy to be ready for the Tokyo Olympics before they were postponed. The Nike (M) Pullover (Buy It, $85, nike.com) is reversible, so you can position a split hem in front once you need to allow space for your growing belly. They help make the shopping cart and checkout process possible as well as assist in security issues and conforming to regulations. It wanted to bring their sport science to maternity apparel with an emphasis on performance and style. “There was this constant conversation with moms and moms-to-be who always needed an extra hand,” says Zolman. The Nike (M) Pullover (Buy It, $85, nike.com) is reversible, so you can position a split hem in front once you need to allow space for your growing belly. And that felt so amazing.”, The four-piece collection, which drops September 17, was designed in collaboration with 30 pregnant and postpartum athletes—including Morgan and Wie West—to put the perspective of pregnant women front and center. Social media and advertising cookies of third parties are used to offer you social media functionalities and personalized ads. Women's Long-Sleeve Seamless Training Bodysuit, Women's Seamless Light-Support Sports Bra, Women's Medium-Support 1-Piece Pad Pocket Sports Bra, Women's Medium-Support 1-Piece Pad Sports Bra, Women's Medium-Support Non-Padded Sports Bra, Nike asks you to accept cookies for performance, social media and advertising purposes. ... Nike Launched Its First Collection of Maternity Workout Clothes. The Swoosh Bra does just that with its discreet inside panel that can easily accommodate a nursing pump (or, ya know, a baby). Cute Maternity Workout Clothes You'll Actually Want to Wear While Pregnant, Danielle Brooks Designed a Stylish Maternity Capsule with Universal Standard — and We Want Everything, Nike Aims to Reduce Common Running Injuries with Its Latest Shoe Launch. Using this digital tool, Nike was able to simulate the fit, drape, and design of the Nike (M) garments at each stage of pregnancy and postpartum. By signing up, I agree to the Terms & to receive emails from POPSUGAR. All Rights Reserved. In the process, it tested 70 materials before landing on the ones it'd use across the four styles. Social media cookies offer the possibility to connect you to your social networks and share content from our website through social media. View, Social media cookies offer the possibility to connect you to your social networks and share content from our website through social media. The last thing anyone needs during pregnancy or postpartum is subpar workout clothing, so Nike (M) seems like a V necessary expansion for the brand. But the brand is finally offering clothes specifically designed for pregnant and postpartum women. To get more information about these cookies and the processing of your personal data, check our Privacy & Cookie Policy. Finally, Nike diehards will no longer have to look elsewhere when shopping for maternity clothes.

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